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ZXAUTO TerraLord, a Home-Made “Tough Guy”,

Number of visits: Date:2017-06-22

According to the industry data, in March 2017, ZXAUTO TerraLord made a good beginning for this spring by selling over 1,000 units monthly and thus ranked among top positions in terms of pickup sales. Since coming into the market, the TerraLord has advanced boldly all the way and occupied a big market share compared to its peers owing to its advantages such as high safety factor, high cost performance and superior configuration. In addition, it has won a lot of support of home consumers. A piece of recent news further demonstrates the TerraLord's outstanding quality, which is absolutely worthy of the title "first choice of 100,000 yuan-level safe car".
Safety is one of the key indicators many consumers would refer to when buying a vehicle. But quite a lot of consumers often hear from others the so-called “safe” pickup types, or judge the vehicle safety by some passive safety features such as door-closing sound (deep and low or not), anti-collision steel bar, and iron sheet thickness. However, in a real accident, whether a vehicle is truly safe or not can be known immediately. Several days ago, a TerraLord pickup crashed into another car in an accident, leading to its heavy head damage, engine hood bulging and gross distortion and rending it almost out of use. In contrast, the head of the TerraLord was slightly damaged and its body remained in good shape to ensure the maximum occupant safety. This accident witnessed the TerraLord's reliable and outstanding quality.

Strong Vehicle Body Ensures Personal Safety
In this serious accident, ZXAUTO TerraLord ensured the maximum occupant safety, to which the greatest contributor is safe body, the last ditch to protect the occupants' life safety.
ZXAUTO TerraLord's 3H high-strength cage body has reached European E-NCAP4 standard and the highest safety level for home-made pickups and offered a highly safe driving/riding environment, with the bending rigidity of 14000 N/mm and the torsional rigidity of 842N•m/rad. Its two-zone safety design boasts the structural feature of a safe body. In a collision, the soft "front energy absorption zone" is used to absorb the impact and to ensure the occupants' living space. The high-strength “cage-like protection zone" can effectively increase the distortion strength of passenger compartment after an impact, and relieve or prevent the occupants from being crushed due to compartment deformation. This design can provide strong cross-country performance and vehicle rigidity for the customer to drive the TerraLord into a broader space, and bring balanced handling performance that contributes to a more comfortable ride.   


The panels of ZXAUTO TerraLord are made of 480/590 MPa high-strength steel sheets, between which, if in different thickness, laser welding is used for connection. The doors are an integral punch-formed design, and the window frames under the glass are the combination of high-strength plate beam and inclined anti-collision beam. In addition, the TerraLord's components are provided by world-known suppliers such as Bosch and Fuyao, so the conformity of product quality is ensured from the source.
Scientific Configuration Nips Danger in the Bud 
As the saying goes, nine of ten accidents are caused by fast driving and the remaining one by accident. Thus, the first priority of active safety is to nip potential safety hazards in the bud and to prevent the occurrence of safety accidents. 
The reason that the TerraLord remained in a whole skin in this accident is partly because its active safety features are very outstanding. 360° three-dimensional parking can not only greatly expand the driver's perception towards the surroundings so that the driver is no longer worried about backing, parking in bays and meeting on a narrow lane, but also effectively reduce the bumping and avoid the accidents such as collision and crushing. The latest Bosch 9.1 ABS/EBD provides stable, accurate and resolute braking to efficiently ensure directional stability, to prevent side-slipping and off-tracking, to shorten the braking distance, and to enhance safety on a bend.
Besides, the TerraLord's features such as airbags and tyre pressure monitoring improve the driving safety, reduce the accident probability, and minimize the occupant injuries in a frontal impact. Therefore, the time spent on hammering the body sheets and slamming the doors had better be used for studying these safety features.
With the upgrading of car consumption, the public will pay more and more attention to safety features, as safety is the first. As a pickup type the consumers are confident in, ZXAUTO TerraLord's monthly sales volume over 1,000 units is of significance. ZXAUTO will rely on its unique safety advantage to provide its consumers with safer driving experience and to build a perfect driving life.

TypeInfo: Corporate News

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